Instagram ads for Hull businesses
We plan, film and run Instagram ads for local businesses in Hull and East Yorkshire. Reels, Stories and feed ads made from your real work, shown to the right people in the postcodes you cover, with every enquiry landing in your CRM and followed up within minutes.
- Reels, Stories and feed ads
- Filmed on site with your real work
- Run alongside Facebook from one campaign
- Based in Hull, covering East Yorkshire
- 40 leads in 28 days from Facebook and Instagram ads Yates Electrical
- £8.67 average cost per lead from the same Facebook and Instagram campaign Yates Electrical
- 81% of Instagram views came from Reels, over 90 days of organic content Quick & Clarke
Does this sound like you?
Your Instagram looks good, but the likes never turn into bookings
You post when you get a minute, then nothing for weeks
You boosted a post once and could not tell what it actually did
Instagram works best when your work is worth watching
Aesthetic and beauty clinics
Treatments people want to see before they book. Results led Reels and Stories do the selling, with a simple way to enquire.
See how we helpDental practices
Smile makeovers, Invisalign and whitening are made to be watched. Real patient journeys make far stronger ads than stock photos.
See how we helpKitchens, bathrooms and trades
A before and after of a finished job gives people a reason to stop scrolling and picture it in their own home.
See how we helpSolar and heat pump installers
Show the install, the roof and the homeowner, and explain the benefit in plain words, not jargon.
See how we helpFour places on Instagram, one campaign
One Instagram campaign can show in all of these at once. We start broad, see which placements bring in enquiries for the least money, and move your budget towards them.
Reels
Full screen vertical video between Reels. The home of short clips of your work, filmed on a phone or on a content day.
Stories
Full screen, between people’s Stories. Quick to tap through, so the first second and a clear button matter most.
Feed
In the main Instagram feed as a photo, a carousel or a video, with your caption and button underneath.
Explore
In front of people browsing the Explore tab, looking for something new to watch or try.
Made for Instagram, filmed in Hull
Instagram is a video first app, so we make ads for it rather than shrinking a Facebook graphic. That means vertical video that fills the screen, a reason to keep watching in the first couple of seconds, and captions on screen, because plenty of people watch with the sound off.
Most of all it means real footage. When your campaign needs it, Lewis and Sam come out to your business and film your work, your team and real jobs, so the person watching in Cottingham or Beverley sees a business they could walk into, not a stock photo.
The proof that short video works on Instagram comes from our own clients. For Quick & Clarke, an East Yorkshire estate agent, Reels drove 81% of all their Instagram views over 90 days. That was organic content rather than ads, but it is the same kind of video we put money behind.
From an Instagram ad to a booked enquiry
Likes do not pay the bills, so every Instagram campaign we run is built around one thing: an enquiry. Someone taps your ad and lands on an Instagram form or a landing page made for that one offer. Their details go straight into your CRM, they get an instant first reply, and you get an alert with their number while they still remember who you are.
Then you can see exactly what your budget did: how many enquiries came in, what each one cost and which ad brought it. That is how the decision about Instagram gets made, on your results rather than a hunch.
Running Facebook too? See our Meta ads agency in Hull page, or read Instagram ads or Facebook ads for Hull businesses.
They will check your profile first
Plenty of people tap through to your Instagram profile before they get in touch, so it pays to have it ready for the people your ads send there. A clear bio that says what you do and where, a link that goes straight to the enquiry page, and a few recent posts of real local jobs are usually enough. You do not need thousands of followers for your ads to work.
Want the full picture? See our Meta ads agency in Hull page or our client results.
- Hull
- Hessle
- Cottingham
- Anlaby
- Willerby
- Kirk Ella
- Hedon
- Beverley
- Brough
- Driffield
- Bridlington
- Hornsea
More on Instagram and Facebook ads
Instagram ads, answered
Do I need lots of followers to run Instagram ads?
No. Ads are shown to the people you target, whether they follow you or not, so a small account can still reach plenty of local people. Your profile does still matter, because many people tap through to it before they enquire.
Can I run ads on Instagram only?
Yes. If your customers are on Instagram and your work is visual, we can run Instagram placements on their own. Most of the time we start with Facebook and Instagram together and let the results decide where the budget goes.
What size should Instagram ads be?
For Reels and Stories, vertical 9:16 video or images fill the screen. In the feed, a 4:5 portrait or a 1:1 square works well. Our free social media image resizer crops a photo to the right size in your browser.
How much do Instagram ads cost?
You set the budget, and we agree it with you before anything goes live. What it costs to win an enquiry depends on your area, your offer and your creative, so we test first, then put more behind what works.
Do you film the content for the ads?
Where it helps, yes. Lewis and Sam come out to your business for a content day and film your work, your team and real jobs. Good phone footage you already have can work too.
Do I get to see the ads before they go live?
Yes. You approve the scripts and the landing page in your Lava Portal before the campaign starts. You can also try our free Facebook and Instagram ad preview to see how your words look in the feed.
Do you only work with businesses in Hull?
No. We are based in Hull and cover the whole of East Yorkshire, plus Lincolnshire and the rest of the UK.
We only ever work with two businesses per industry across Hull and East Yorkshire across the UK.
That means your leads are genuinely yours, never shared and never resold, and your campaigns never end up bidding against another of our clients. When your area’s two spots are gone, they’re gone.
Want Instagram to bring in enquiries, not just likes?
Tell us what you do and the areas you cover, and we will show you what an Instagram ads plan could look like for your business.
You speak to Maciej, our founder, not a salesperson Thanks, we’ve got your enquiry.
We’ll be in touch soon. If you’d rather talk sooner, pick a time that suits you.
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