Paid ads agency

A predictable pipeline of customers for ambitious businesses

Facebook and Instagram ads run as one complete system: the offer, the creative we film with you, the landing page and the follow up. Built in Hull, run right across the UK.

  • Live in 30 days From signing to your ads going live
  • You own the ad account Your portfolio, your pixel, your data
  • Every penny, live Spend and leads in your portal, as it happens
  • Two per industry, per area So the leads stay yours, never shared

Sound familiar?

If two of these ring true, it is the system around your ads that needs fixing.

Spending money on ads but getting nothing back, or only low quality leads

Leads come in and then go cold because nobody follows up fast enough

Budget spent reaching people who do not need your services

No clear view of which marketing is actually bringing in work

Three things you can check before you trust us

Every one of them is something you can verify on the call.

You own the ad account

Built under your business portfolio, with the pixel on your site. We are added as a partner. If we ever part ways, everything stays with you.

You see every penny, live

Your own portal login: spend, leads, what each one cost and what it returned. Updated as it happens. No monthly mystery PDF.

We come and film it

A shoot day at your site: real jobs, your team, your face, and customer testimonials while we are there. We write every word you say.

Included with every campaign

The bit most agencies never show you

Your own login to the Lava Portal. See the spend, every lead and what each one cost, approve the next ad, and watch your pipeline: leads in, jobs won, still open to close. Every new lead lands in your inbox with tap to call.

Example account
Your ad resultsLast 30 days
Total spend£1,354▼ 7.4% vs prev 30d
Leads127▲ 1.6% vs prev 30d
Cost per lead£9.91▼ 1.5% vs prev 30d
CTR2.00%▲ 1.5% vs prev 30d
Daily spend & leadsSpend Leads
31 AugSpend £63.00Leads 4
2 Aug31 Aug
Spend peak £63.00Leads peak 7
“A strong week: 9 leads at £7.90 each. Do next: move £5 a day into the EV campaign, it is winning.”Weekly digest
🔥 NEW LEAD · CALL THEM NOW
Sarah W. · Warm lead
Enquired 8 seconds ago from your solar ad
📞 Call SarahWhatsApp
Straight to your phone and your inbox. Whoever calls first wins the job.
📊Ad resultsSpend, leads and cost per lead, updated daily✓
📈Pipeline trackerLeads in, won, still open to close✓
Your content

Content

2 items are waiting for your approval.

Waiting for you2Approve when happy
You've approved2Booked in to go out
Already posted1Live on your channels
This month2Posts dated in October
● 2 things need your approval. Nothing goes live until you say yes.
Getting you live

Your launch plan

We tick each step off as we go, so you can always see how close we are.

63% to launch
5 of 8 stages complete
Getting startedDONE
Meta accessDONE
Landing pageIN PROGRESS
Your results

Welcome back, Dan

Monday 10 August · Your business

New leads13Last 30 days
Deals won4Worth £6,690
Open deals9Avg deal £2,687
Pipeline£24,179Value still open
Sarah WhitfieldOPEN
Facebook Ads · 3h ago · £2,400
📞 CallWhatsApp✉ Email

Real screens from the Lava Portal, shown here with an example account.

  • Every new lead arrives with an instant email alert and tap to call
  • Your whole pipeline at a glance: leads in, deals won, deals still open to close
  • Approve content from your phone in seconds
  • All trackable in one system, included from day one at no extra cost
Explore a live demo account Have a proper look around before you ever book a call. Unlocks in 20 seconds.

Signed today.
Live within 30 days.

Six steps, and you watch every one of them tick off in your portal.

See how we work in more detail
  1. Step 1

    The kickoff call

    Your offer, your numbers, your language. What a job is worth and what you close.

  2. Step 2

    Portal onboarding

    Your portal set up and your CRM connected. You see exactly where leads land, and get an email the second one does.

  3. Step 3

    Meta account set up

    Ad account under your portfolio, pixel on your site, tracking properly. You own all of it.

  4. Step 4

    We build the strategy

    The offer, the graphics that sell it, your video scripts, and a landing page with one clear message.

  5. Step 5

    Shoot day

    A date that suits you. Real jobs, your team, your face, and testimonials while we are there.

  6. Step 6

    Approved, tested, live

    You check it over. We test the whole system end to end. Then it goes live and the leads start landing.

The two reasons people say no

Both fair. Here is how we answer them.

“Ads are too expensive for us.”

Do the sum with your own numbers.

One job pays for 20 leads. Win one in every 20 and the ads have paid for themselves.

If those are anywhere near your numbers, the price of a lead was never the real question. What matters is whether the leads are any good, and whether you can see it. That is exactly what the portal shows you, from day one.

“I’m not going on camera.”

You do not need to be an influencer. You need to be seen. People buy from someone they can picture turning up at the door.

Your part
  • Turn up on the day
  • Show your face
  • Talk about the work you know
Our part
  • Write every word
  • Point the camera
  • Cut and edit it

Half an hour on site, three or four times a year, is the whole commitment.

Save yourself a call

Are we right for you?

We only take on two businesses per industry in each area, so we are picky on purpose. Here is the honest version.

We are a great fit if…

  • You run a service business that lives on bookings, appointments or call outs: solar, heat pumps, EV charging, dental, trades
  • You (or someone on your team) can answer new enquiries quickly. Speed is half the system
  • You can take on more work and want a steady, trackable flow of it
  • You want one team owning the whole thing: ads, landing page, CRM and follow up
  • You see marketing as an investment in the growth of your business

We are not for you if…

  • You want the cheapest possible leads, shared with five competitors
  • Nobody in the business is free to pick up the phone to new enquiries
  • You sell products online rather than a local service. That is not our lane
  • You expect results overnight without being involved at all in the first month

Sound like you on the left? Then the next step is a straight, no pressure call.

Book a call
FAQ

Questions, answered

What is the Lava Portal?

Your own login where the whole system is visible. Every new lead arrives with an instant email alert and tap to call. You can see how many leads are in your pipeline, how many you have won and how many are still open to close, and approve content in seconds. It is included with every campaign at no extra cost.

Why is digital marketing important for my business?

Digital marketing lets you reach and engage a wider audience, generate qualified leads, increase website traffic and improve brand visibility. It also gives you measurable results, so you can track performance and keep improving your strategy using real data, not guesswork.

What are your fees and how do they work?

Our fees are tailored to each brand. We do not believe in a one size fits all approach. Retainers start from £700 + VAT, with pricing increasing depending on the scope of work or advertising spend. Every service gets a bespoke strategy built for your business before we start.

Do you have a minimum contract term?

Yes, we work on a simple 3 month agreement. After that the partnership moves to a 30 day rolling agreement. We want you to stay because you are excited about the results, not because you are locked in.

What services do you offer?

Our core service is Facebook and Instagram ads, run as a complete system: ads, landing page, CRM and follow up. We also offer social media graphics and personal branding coaching for businesses that want them alongside it.

Exclusive by design

We only ever work with two businesses per industry in each area across the UK.

That means your leads are genuinely yours, never shared and never resold, and your campaigns never end up bidding against another of our clients. When your area’s two spots are gone, they’re gone.

Made it this far? Book the call.

Thirty minutes. What a job is worth to you, what you close, and where the work comes from now. If the numbers do not work, we will tell you on the call rather than sell you something.

You speak to Maciej, our founder, not a salesperson

Pick a time that suits you for a free 30 minute discovery call.

Open the booking calendar
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